Published by L'équipe Koesio in Latest news the 16/07/2023 at 11:40
How Should I Apply Perfume? What Beauty Gestures Should I Adopt to Apply Perfume? What Mistakes Should I Avoid in the Art of Perfuming?
Most perfume users believe they know the golden rules for applying fragrance by heart. Wrong note!
Applying perfume correctly is a more complex beauty gesture than it seems. Indeed, throughout the day, the longevity of your KOESIO perfume depends on several essential parameters: spraying on pulse points, using the right dosage, scenting clothing, not rubbing the perfume, and choosing the right fragrance.
Here are the five essential golden rules to follow if you want to maximize the longevity of your fragrance once sprayed:
Pulse points, also known as warm areas of the body, are the best places to perfume your skin. These include your wrists, neck, behind your ears, base of your throat, and inside your elbows.
The fragrance lasts longer on these areas due to the presence of blood vessels close to the skin's surface. Also, these areas tend to be slightly warmer than the rest of the body, contributing to a slower evaporation of the perfume and a more gradual diffusion of its scent in the air.
Movements from these heat zones enhance the diffusion of aromas. These movements can help activate the perfume notes, causing them to evaporate more quickly and releasing their scent more intensely.
Tip: You can also apply your perfume to your hair. However, we recommend a light spritz, as the ingredients in perfumes could dry out your hair.
Applying your fragrance directly on your clothing is a very effective way to greatly enhance the duration and diffusion of each note of your KOESIO perfume over time. Spraying perfume on a non-living surface like fabric allows for the scent to be transmitted as faithfully as possible.
Note that the ingredients in some perfumes can slightly alter the fragrance's scent when they come into contact with the natural oils on the skin, whether on men, women, young men, or young women. By spraying it on your clothes, you avoid this interaction and preserve the original scent of your perfume.
However, be careful not to stain your fabrics! The presence of alcohol or other ingredients may cause stains or alter the color. We recommend testing your KOESIO perfume on a discreet area of your clothing before fully applying it.
Rubbing your perfume between your hands is probably a long-standing habit. However, this gesture is unnecessary and does not help your perfume last longer on you. On the contrary!
Perfumes are composed of various olfactory notes, carefully balanced by the perfumer to create a harmonious blend. Rubbing the perfume can alter this composition by breaking the fragrant molecules, changing the balance of the notes. This action significantly modifies the fragrance's scent and diminishes the authenticity of the perfume.
Rubbing the perfume can also create abrasive friction between the material and the skin, which may irritate the skin, especially sensitive skin, and potentially cause redness or allergic reactions in men, women, young men, and young women.
Instead of rubbing the perfume, perfumery experts recommend letting it evaporate naturally on the skin. This will allow each note to unfold optimally. If you want to distribute your perfume more evenly, you can lightly dab the pulse points or simply spray it on your clothing.
One of the tips for applying perfume well is to use a light hand!
This is the best way to appreciate all the scents and nuances of your fragrance. Overdoing it can lead to excessive olfactory saturation, making the scent overwhelming or even unpleasant for you and those you encounter.
Some say that perfume is like fine wine, and they are right! You must learn to appreciate each composition, made up of fragrant notes that develop gradually and evolve over time. A good perfume invites you on an olfactory journey.
Also, the dosage of perfume can vary depending on the occasion. For formal or professional events, it is recommended to choose a more subtle and discreet dosage of your fragrance. In contrast, for special occasions or nights out, you might opt for a slightly more generous application.
Choosing the right perfume also means finding the fragrance that matches your personality! KOESIO offers you a range of eaux de parfum that will surely fit your character.
Our artisan perfumers have created perfumes using ingredients that correspond to specific personality traits. Are you more discreet, a builder, rebellious, or mysterious? Take our personality quiz now to discover which perfume is right for you!
Moreover, the choice of fragrance and its composition are essential.
The persistence of a perfume is directly related to its concentration. Scents with a higher concentration tend to last longer.
KOESIO has developed eaux de parfum with a juice concentration of 20%, on the edge of the perfume designation. The cream of the crop!
For example, an eau de parfum that generally contains between 15% and 20% of fragrant essence will last longer than an eau de toilette (which contains between 5% and 15% of fragrant essence) or an eau de cologne, which is less concentrated (between 2% and 4% of fragrant essence).
To ensure your fragrances have a long and beautiful life, we offer our juices in elegant 50ml glass bottles, as well as in 100ml refillable bottles. Made from 100% aluminum, these recyclable bottles, manufactured in France, are practical products that protect the perfumes from light.
As you can see, applying perfume correctly involves knowing various essential tips to ensure that your fragrance delivers all the notes chosen by the perfumer. Whether it's spraying on warm areas or applying to fabrics rather than hair, each tip provided in this article will help you fully express your uniqueness through your perfume, and in the most noble way possible.
And don’t forget to take our personality quiz to discover which KOESIO perfume from the Grasse house is made for you!
© COPYRIGHT 2026 - Koesio Perfumes - All rights reserved
